What WYLD means
What You Love Doing
Where You Live Deliberately
Living WYLD isn't about being reckless. It's about being real, brave, and fully alive in the life you're creating.
Allison Irby Vu
I've never been one to follow the script. I've lived, worked, and wandered across more than forty countries, exploring how people build meaning, create community, and live with intention.
I've climbed mountains, tumbled down them, rebuilt from scratch, and taken risks that continue to redefine me. Each season of life is its own classroom, and each can hold courage, curiosity, and joy.
As a life alchemist and financial coach, operations strategist, and lifelong builder, I help clients move beyond ideas into intentional action, designing their finances, systems, and daily rituals around what matters most.
- Leave love notes for strangers.2020
- Go on a road trip every year of my life. 2020
- Move to a new state or country.2021
- Buy our first home. 2022
- Go to the Albuquerque Hot Air Balloon Festival. 2023
- Take Enzo to Disneyland.2024
- Go to Haleakalā National Park for the sunrise and drive the road to Hana.2024
- Spend at least a month in Vietnam.2026
- Walk Cannon Beach at sunset.2026
- Learn a new language. 2027
- Host communal suppers quarterly.2027
- Take singing lessons and sing in front of strangers. 2028
- Build an inter-generational community where people feel safe and known. 2028
I've been living this way longer than I've been calling it WYLD.
- Years ago, I started writing down the life I wanted.
- Things I wanted to experience, learn, create, build and change.
- Some happened. Some changed.
- Some became bigger than I imagined.
- Some I don't want anymore.
- And some I'm still moving toward.
That's not failure. That's a life.
Contact me
Let's connect.
Interested in working together? Or feel like there's more to explore before you schedule a call? I look forward to connecting.